Tiga Creative Marketing History
Our Story
Over 30 Years of B2B Marketing Expertise
Founded in 1991, Tiga Creative Marketing is a UK-registered limited company specialising in marketing agency services for B2B organisations. For more than three decades, we’ve evolved with the changing marketing landscape, from our origins in graphic design to our current role as a fully digital, remote-first agency delivering results-driven strategies for modern businesses.
A Name Built on Partnership: The name “Tiga” – pronounced tiger – is a portmanteau of “Tizzard” and “Gallier,” the surnames of the founders of Tiga Advertising Ltd., a former partner company.
While the two businesses were never legally connected, they initially collaborated commercially. That partnership concluded in 2006, but the Tiga name remains a symbol of our collaborative roots.
A Timeline of Growth
1991
Stuart Coe, then Managing Director of the internal agency at Densitron International Plc, a UK computer and display technology manufacturer, led a management buyout to form an independent agency...Tiga. From its base in Sevenoaks, Kent, the new agency continued to service Densitron and quickly expanded, thanks to referrals from industry contacts.
Later that year, we hired our first full-time Graphic Designer.
2000-2002
We formally incorporated as Tiga Communications Ltd in 2000.
In 2002, Tiga boosted client acquisition, and over the next few years, we added six more staff members.
2006-2008
Our working relationship with Tiga Advertising officially ended in 2006.
We acquired and refurbished a 170 m² commercial property in Meopham Green, Kent. By January 2008, we began full-time operations from the new studio, which featured open-plan areas, private offices and meeting rooms.
2009
Recognising the shift from print to digital, we acquired the web development arm of Senokian Solutions Ltd—our long-time digital partner—forming a new business: Tiga Digital Ltd. This marked the beginning of our digital transformation.
2010
With digital marketing now central to our services, we folded Tiga Digital into the main business, and Steve Chatman became a shareholder in Tiga Communications Ltd. Frustrated by commercial CMS limitations, we developed our own platform, Project Volition, which powered its first websites by year-end.
2012-2014
We reincorporated as Tiga Creative Marketing Ltd. in 2012, reflecting our focus on strategic creativity and digital delivery.
Tiga Creative Marketing entered into a joint venture with two PR professionals to form Tiga Marketing Ltd. in 2014, focused on content marketing.
2018
As content marketing became integral to client success, we absorbed all content services back into Tiga Creative Marketing and relinquished our stake in the joint venture.
Navigating a New Era
2020 – The Pandemic Pivot
When lockdowns began in March 2020, our team transitioned to remote work overnight. Productivity remained high, and by Autumn, staff unanimously voted to continue working from home permanently, citing better work-life balance and environmental impact as key benefits.
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2021
We acquired the operations of WonDesigns Ltd., a web development agency impacted by the pandemic. This brought new clients and a new team member into the fold.
2024 and Beyond
We continue to operate as a fully remote agency. Our team meets regularly at The LAB coworking space in Holborn, London, combining the flexibility of remote work with the creative energy of in-person collaboration.
Our Home Base
Although we now work remotely, our roots remain in Meopham Green, where our refurbished office still stands as part of our legacy. Since 2022, we’ve embraced a hybrid model that brings together the best of digital freedom and face-to-face connection.
Looking Ahead
What hasn’t changed over the past 30+ years? Our dedication to helping B2B clients grow, communicate with clarity, and stand out in their industries. We’re proud of our history and even more excited about what’s next.